Legitimate Ways Life Insurance Agents Steal Customers from their Competitors

How to steal customers from your competitors in the life insurance niche
Spread the love

Are you a life insurance agent struggling to get more clients that will buy more coverages? Would you like to learn what top 20% of independent insurance agents in your niche are doing to get high quality clients and earn more commissions?

If your answer is yes, then it’s time to learn.

In this article, we will show you legit ways life insurance agents like you are stealing customers from their competitors and still get away with it unchallenged.

If you’ve been struggling with keeping your customers, chances are, your competitors have been playing this card on you without you noticing it.

How to steal customers from your competitors in the life insurance niche

But after reading this amazing life insurance post, you will be challenged to take action and turn every cold and warm traffic into raving fans of your agency, including long-aged clients of your competitors.

Are you ready? Let’s dive in…

Legit Ways Life Insurance Agents Steal Customers from Competitors


1. Under promising and Over delivering

Every life insurance company or agent are known for one thing: they like to over promise. They promise a hassle-free claim, bonuses and support system. But the question is, how many of them deliver maximally on their promise?

In the event that a client makes a claim, they may be referred to one insurance fraud case that seems similar to the issue on ground just to make sure they don’t get it.

In order to start stealing customers from your competitors legitimately, do the opposite; under promise and over deliver. Doing this will help you earn your prospect’s confidence in your brand.

2. Steal Customers by Educating their Audience

Have you heard the saying that the brand that educate her customers most wins?

If you haven’t heard it, please take this from us and implement it speedily in your insurance agency like your company’s life depends on it.

From time to time, organize workshops, webinars, and print flyers, run advertising, sponsor amazing blog posts on a blog like this and always update your agency blog regularly.

Whatever means possible, use it to educate your audience of what are obtainable in different coverages. If the insurance company you are working with is offering rider with their life insurance policy at a discount, it will be an awesome thing to educate your audience on.

Additionally, you can teach them how to choose the best life insurance policy and why. You can also help customers of your competitors to know the kinds of insurance companies to avoid.

3. Steal Competitors Super Quality Offers

More often than not, why people a buy product is not because of the beautiful website design but the offer; it’s not your copy but the quality of your offer.

If you have a quality offer that can make your competitors look like newcomers in the industry, your product will always standout.

As an intelligent insurance agent, it is your duty to find out what customers hoping to buy life insurance policies are battling with. What questions are they asking that your competitors don’t have great answers for?

Do due diligence to find out. Don’t leave anything to chance. If you follow this guide, you will sell more life insurance in one month than you’ve sold in a year.

Top Insurance Blogger
I'm a passionate entrepreneur always ready to give you all the information you need to know about the insurance industry. Read our, "About Us" page to know how your insurance company can be featured in

You may also like


  1. This is very informative.
    This helped us a lot. Thanks for the good work done.


    1. Thanks Asante.

      It’s a great pleasure to have you here.

  2. Hi, there are many ways to leverage your competitors and scale your business. Most effective is to look for loopholes in their marketing campaigns and fills them up. That way, you gain the trust of your audience.

    Thanks for sharing.

    PS: Just a heads up. As a blogger, you need to create a Gravatar that follows you around the internet. You can’t be blogging and commenting on other blogs as a ghost. Your Gravatar image is your brand identity. Get one.

    1. You are on point.

      We will do that as soon as possible. The challenge is that this blog is managed by more than an individual.

      Thanks for stopping by.

  3. Promising less and delivering more is the golden rule to beat your competitors (apart from the industry) as customers always feel pleased after getting something more than the commitment made.
    Thanks for this great piece of writing.

    1. Exactly!

      That’s the smartest way to leave your competitors in the dust.

  4. Hi i am hannah, i am in insurance marketing field, your post really give me new ideas how to steal customers from my competitors. Infact after reading this, i am excited to fulfills my nxt month target. Thanks for sharing.

    1. Thanks for reading.

Leave a reply

Your email address will not be published. Required fields are marked *

More in:Life