Are you a life insurance agent struggling to get more clients that will buy more coverages? Would you like to learn what the top 20% of independent insurance agents in your niche are doing to get high-quality clients and earn more commissions?
If your answer is yes, then it’s time to learn.
In this article, we will show you legit ways life insurance agents like you are stealing customers from their competitors and still get away with it unchallenged.
If you’ve been struggling with keeping your customers, chances are, your competitors have been playing this card on you without you noticing it.
But after reading this amazing life insurance post, you will be challenged to take action and turn every cold and warm traffic into raving fans of your agency, including long-aged clients of your competitors.
Are you ready? Let’s dive in…
Legit Ways Life Insurance Agents Steal Customers from Competitors
1. Under-promising and Over delivering
Every life insurance company or agent is known for one thing: they like to over-promise. They promise a hassle-free claim, bonuses and a support system. But the question is, how many of them deliver maximally on their promise?
In the event that a client makes a claim, they may be referred to one insurance fraud case that seems similar to the issue on the ground just to make sure they don’t get it.
In order to start stealing customers from your competitors legitimately, do the opposite; underpromise and over-deliver. Doing this will help you earn your prospect’s confidence in your brand.
2. Steal Customers by Educating their Audience
Have you heard the saying that the brand that educates her customers most wins?
If you haven’t heard it, please take this from us and implement it speedily in your insurance agency like your company’s life depends on it.
From time to time, organize workshops, webinars, and print flyers, run advertising, sponsor amazing blog posts on a blog like this and always update your agency blog regularly.
Whatever means possible, use it to educate your audience on what is obtainable in different coverages. If the insurance company you are working with is offering riders with their life insurance policy at a discount, it will be an awesome thing to educate your audience on.
3. Steal Competitors’ Super Quality Offers
More often than not, why people a buy product is not because of the beautiful website design but the offer; it’s not your copy but the quality of your offer.
If you have a quality offer that can make your competitors look like newcomers in the industry, your product will always standout.
As an intelligent insurance agent, it is your duty to find out what customers hoping to buy life insurance policies are battling with. What questions are they asking that your competitors don’t have great answers for?
Do due diligence to find out. Don’t leave anything to chance. If you follow this guide, you will sell more life insurance in one month than you’ve sold in a year.